Social Media Web Site Traffic Generation Ideas

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Starting a blog and getting a premium theme for your site with the opt-in installed doesn’t give one a success in blogging. The next big step is to come up with a brilliant web site traffic generation ideas. Generating traffic through social media engagement is one critical factor to get massive page visits per day…continued below


Make no mistake, go here: RIGHT NOW

…continued from above
…Most marketers are committing a huge mistake when promoting their products and services in social media sites. What they usually do is post links directing to their blogs or sales page a couple of times daily. Each day, these marketers are hoping that someone would click on their links. But social media just don’t work this way.


In most cases, engagement with potential leads in the social media before asking them to visit your page is a better web traffic generation strategy. Matter of fact, people are allergic to links plastered in the posts. They prefer to read something of value that relates to your business and their interests. This is applicable on all social networks such as Facebook, Twitter, LinkedIn and Google+.
Engage with ‘THE PEOPLE’ First
When interacting with contacts in the social media, it is important to steer clear from ad promotion and focus on the conversation. A marketer should always keep in mind that he or she is not joining an ad network but a social one. Hence, conversations should be something valuable to the people. A successful engagement would draw the audience interested about you, your insights and your content. This makes them ask about what your blog is all about and visit your page directly. Now isn’t that a good strategy?
One can also promote his or her brand while in conversation with the connections. However, one should do this if the conversation relates to your website or services offered. It only means you are helping them out as they might be helping you out in your business too. This makes you look altruistic. Unfortunately, a lot of marketers appear to be self-serving when using the social media. To avoid looking like one check out the list on how to avoid them:
1. Mention others when posting your thoughts. This is also applicable when you are promoting your brand too.
2. Don’t forget to say ‘thank you.’ It is good to mention their names too when thanking followers.
3. Promote not only your web site but your partners too.
4. Share a valuable and free content to add personal value and appear helpful in the community.
5. Come up with a list of people who are closest to you and explore on tactics to promote your brand to them when the opportunity strikes.

Web Site Traffic Builder Technique: Link wheels

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Every marketers aims to promote web site traffic builder techniques to increase the chances of earning more money. It’s a pretty common knowledge in SEO that generating links is good for a web site…continued below


Make no mistake, go
here: RIGHT NOW

…continued from above
…The more links one gets, the higher the chances of getting ranked in the search engines. Hence, the possibility of gaining profits is increased too. Link wheel, claimed as an effective off-site SEO tactic, has been useful for most marketers. Although a stigma is attached to the method due to frequent association with spam activities and affiliate links, it has proven to work out well when carried out appropriately.

Definition

Investing in link building makes a perfect sense. A huge portion of affiliates are doing this for years. However, for those who haven’t tried link wheels, you might want to consider on allotting some money for this activity. Link wheels are considered as interweaving web components which links back to the main or ‘money’ site. The tactic has been working for years but only few knew about it.

Process Involved

Essentially, it is the process of creating about a dozen or more microsites or blogs (Web 2.0 sites) on a certain topic. In each site, contents are published containing about 200 words. In the content, a link to the money site is included and another link to the next microblog. This creates an illusion of authority in the niche for the targeted site.

The links in each microsite which points to the next blog is one-way only. Hence, this creates a strong and valuable passing of links. For instance, if you do reciprocal linking, that is linking site A to site B and vice versa, the chances of passing the link juice may diminish when one site gets a low rank. With linkwheels this problem is solved because of one-way linking technique. For example:

  • A points to E and targeted site
  • E – D and targeted site
  • D – C and targeted site
  • B – A and targeted site


Looking at the illustration, the targeted site has been highlighted in each blog making it look ‘expert.’ Hence, the authority in the niche is established. One can come up with about 116 microblogs with contents relevant to the money site’s niche.

Implementation: The DON’Ts

Although, this tactic is an effective web site traffic builder technique, it has been associated with spam activities when the quality of the links is compromised. However, when links are of good quality then it will stand the challenges over time. Most people want to see quick results which push them to do the following must-not implement steps:

  • Copying a content from any online sources
  • Performing reciprocal linking
  • Posting contents in one microsite one time only

Link wheels work but to reap good results one must do it right. Otherwise, the links will be devalued by the search engine’s filter.

Image courtesy of jeromepayumo.com

SEO Implementations that DON’T Drive Qualified Traffic to Web Site

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About 80 percent of traffic sources are from the search engines. This is the main reason why search engine optimization, otherwise known as SEO is utterly important to monetize blogs. SEO is a major key to drive qualified traffic to web sites. In the past years the implementations for improving a site’s ranking has revolutionized. However, even if marketers have the same goal when optimizing a web site, not all of them reaped a positive result. One of the possible reasons…continued below


Make no mistake, go
here: RIGHT NOW

…continued from above
…of unsuccessful attempts may be brought by improper SEO technique implementations. If that’s the case, then a web site will definitely encounter a lot of difficulties reaching to the top of SERPs. Only those who understand the changing algorithm and strictly abide by the search engine guidelines can reap a good SEO. If SEO implementations just don’t work out as expected then use the list below to serve as a guideline:

  • Using outdated SEO techniques. Some methods worked out well for some in the previous years but they may not be effective this time around. This is owed to the fact that the algorithm of search engines are constantly evolving. Hence, optimization techniques also change. For instance, the rise of social media and Web 2.0 sites has introduced a new form of internet marketing. Facebook, Twitter and other social media websites are the latest online sensation nowadays that possesses enormous potential to drive qualified traffic to web site via social media optimization. If you are not using this technique to your advantage, then you might be missing out something.
  • Optimizing with the wrong keywords. Using the wrong keywords when implementing SEO techniques won’t bring in much advantage to the rankings. To avoid this mistake, keyword tools such as Google Keyword Tool/AdWords help in determining the keywords with the highest searches. In addition it also shows the competition in the chosen niche or keyword.
  • Being impatient. Good results come in for a while. Success in implementing SEO tactics doesn’t materialize overnight. White hat SEO tactics may start to produce visible and positive results three to six months after launching the campaign. Although in some cases it can be less depending on some factors. SEO needs patience. If someone can’t wait that long enough then the online industry is not just intended for him or her.
  • Using illegal SEO methods. Optimizing a web site with an illegal technique, termed as Black hat SEO would give visible good results faster. But the effects won’t last for long. There are consequences that might cause a web site barely moving up the SERP rankings in the long run. Search engines have tools used to detect web sites that are using unacceptable methods of optimization. When detected, the search engines penalize these web sites. What’s worst is the fact that search engines no longer index these sites even if the search made by a user is relevant to the niche of the penalized page.
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